Later pricing
Quick verdict
As of 2026-09-04, Later social media scheduling tools pricing starts at $18.75/mo billed annually on its Starter plan. It has no free plan. There are 3 plans in total. The entry plan covers See plan details. All figures come from the vendor's own pricing page, kept dated and current.
Later has 3 plans. There is no free plan. The cheapest paid plan is Starter at $18.75/mo billed annually. Pricing is Annual-billed social media management plans.
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No free plan.
Later publishes 3 pricing plans.
| Plan | Monthly | Billed annually | Contacts / limit | What's included |
|---|---|---|---|---|
| Starter | — | $18.75/mo billed annually | See plan details | Annual-billed monthly equivalent. |
| Growth | — | $37.50/mo billed annually | See plan details | Annual-billed monthly equivalent. |
| Scale | — | $82.50/mo billed annually | See plan details | Annual-billed monthly equivalent. |
What you'll actually pay
As of , Later social media scheduling tools pricing starts at $18.75/mo billed annually, but none of these buyer scenarios match a covering tier — see the plan table above for its published pricing.
| Scenario | Monthly usage | Cheapest plan | Base plan | Add-ons | Total / mo |
|---|---|---|---|---|---|
| Solopreneur | 500 contacts · 2,000 sends | Custom | Custom | — | Custom |
| Event coordinator | 500 contacts · 5,000 sends · SMS | Custom | Custom | — | Custom |
| Small business | 2,500 contacts · 20,000 sends | Custom | Custom | — | Custom |
| Nonprofit | 5,000 contacts · 25,000 sends | Custom | Custom | — | Custom |
| Ecommerce store | 10,000 contacts · 80,000 sends · SMS | Custom | Custom | — | Custom |
Each total is the list price of the cheapest plan covering that persona's contacts plus any add-ons (e.g. SMS) it needs, read from the vendor's own pricing — the real cost, not the sticker price. Scenario set v1.0.0; usage-based tiers that don't publish a rate for a scenario show as Custom.
Source: later.com/pricing, verified
See Later plans →Compare Later plans & pricing →
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Frequently asked questions
Does Later have a free plan?
No. Later does not offer a free plan. The cheapest way to start is its Starter plan at $18.75/mo billed annually, and most vendors also offer a limited free trial before you commit to a paid tier. Every figure comes straight from our maintained, dated dataset, verified on 2026-09-04.
How much does Later cost?
Later lists 3 plans, and its cheapest priced option is Starter at $18.75/mo billed annually. Pricing for social media scheduling tools is Annual-billed social media management plans, so your cost scales with your account count. There is no free plan.
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