AWeber vs Moosend
Quick verdict
As of 2026-07-05, Moosend is the cheaper email marketing tool, starting at $9/mo versus AWeber at $15/mo. That's $6/mo less on the entry option. Neither offers a free plan. AWeber has 3 priced options; Moosend has 1 priced option. AWeber's entry plan covers from 500 contacts (max 150,000); Moosend's covers from 500 contacts (max 1,000,000).
AWeber starts at $15/mo and has no free plan. Moosend starts at $9/mo and has no free plan.
ToolFit may earn a commission when you sign up through some links on this page, at no extra cost to you. This never affects our rankings — those come straight from the dataset. Full affiliate disclosure.
Against the $15.50/mo median entry price across the 12 tools we track, AWeber's $15/mo is 3% below and Moosend's $9/mo is 42% below. 7 of 12 email marketing tools include a free plan.
| AWeber | Moosend | |
|---|---|---|
| Starts at | $15/mo | $9/mo |
| Free plan | ✗ | ✗ |
| Priced options | 3 | 1 |
| Pricing model | per contacts | per contacts |
| Automation | ✓ | ✓ |
| CRM | ✗ | ✗ |
| SMS | ✗ | ✗ |
| Ecommerce | Sell via Stripe; dynamic product content. No deep cart recovery. | Abandoned cart, product recs, onsite tracking; native WooCommerce/Magento (no native Shopify — Zapier) |
| Entry plan limit | from 500 contacts (max 150,000) | from 500 contacts (max 1,000,000) |
| Integrations | hundreds (~750+ cited via native + Zapier) | — |
| Visit site | Visit site → | Visit site → |
Sources: aweber.com/pricing.htm, verified · moosend.com/pricing, verified
AWeber — pros & cons
Pros
- Free 14-day trial to try paid plans (no card required)
- Beginner-friendly, strong 24/7 support
- Solid deliverability track record
- Canva in editor
Cons
- No permanent free plan (14-day trial only, confirmed 2026-07-16)
- No native SMS/webinars
- Basic automation vs ActiveCampaign/GetResponse
- No real CRM
Moosend — pros & cons
Pros
- Very low entry ($9/mo) with unlimited sends
- Generous 30-day trial, no card
- Strong automation/landing pages for the price
- AI tools + transactional included
Cons
- No permanent free tier
- Email-only (no SMS/WhatsApp/push)
- No CRM
- No native Shopify (Zapier workaround)
ToolFit Score: AWeber
AWeber scores 60/100 on the ToolFit Score, computed from our maintained pricing, feature, and fit dataset.
| What we scored | Points | Why |
|---|---|---|
| Price competitiveness | 15.97/24 | entry $15/mo is 3% below the $15.5/mo category median. |
| Feature breadth | 13.89/20 | supports 4 of the 9 feature flags the ToolFit Score tracks natively (2 more on a higher tier). |
| Best-for coverage | 15/16 | tagged as a best fit for 3 use cases. |
| Integrations | 15/12 | lists 750+ integrations. |
| Free-tier availability | 0/8 | has no free plan. |
| Review sentiment | — | no published review-sentiment data yet. |
Computed deterministically from our gold dataset — pricing, features, fit, integrations, and a count-weighted third-party review-sentiment aggregate. Weights v2.0.0 — how we score.
ToolFit Score: Moosend
Moosend scores 72/100 on the ToolFit Score, computed from our maintained pricing, feature, and fit dataset.
| What we scored | Points | Why |
|---|---|---|
| Price competitiveness | 32.45/24 | entry $9/mo is 42% below the $15.5/mo category median. |
| Feature breadth | 16.34/20 | supports 4 of the 9 feature flags the ToolFit Score tracks natively (2 more on a higher tier). |
| Best-for coverage | 23.53/16 | tagged as a best fit for 4 use cases. |
| Integrations | — | no published integration count. |
| Free-tier availability | 0/8 | has no free plan. |
| Review sentiment | — | no published review-sentiment data yet. |
Computed deterministically from our gold dataset — pricing, features, fit, integrations, and a count-weighted third-party review-sentiment aggregate. Weights v2.0.0 — how we score.
Frequently asked questions
Is AWeber or Moosend cheaper?
Moosend is cheaper to start. AWeber begins at $15/mo and Moosend at $9/mo, a gap of $6/mo. Both usually bill less on an annual plan, so weigh yearly pricing before deciding. Every figure comes straight from our maintained, dated dataset, verified on 2026-07-05.
Does AWeber or Moosend have a free plan?
AWeber has no free plan and Moosend has no free plan. Neither is free, though both typically offer a limited free trial before you subscribe. Every figure comes straight from our maintained, dated dataset, verified on 2026-07-05. We source it from each vendor's own pricing page, not a paid placement.
Which has more features, AWeber or Moosend?
AWeber supports 2 of the 5 features we compare on this page and Moosend supports 2, so the two are evenly matched on breadth. Choose on the specific capabilities — automation, CRM, SMS, ecommerce, or landing pages — that matter most for how you plan to send.
Get notified when prices change
We track email marketing pricing daily. Get an email the moment a tool's price changes — no spam, unsubscribe anytime.