Which email marketing tool fits you?
Answer a few questions and get a ranked recommendation, computed from our maintained pricing & feature dataset — not a paid placement.
ToolFit may earn a commission when you sign up through some links on this page, at no extra cost to you. This never affects our rankings — those come straight from the dataset. Full affiliate disclosure.
As of 2026-07-05, for a small list focused on newsletters, our top pick is Brevo (formerly Sendinblue) — Full newsletter support; Has a free plan to start. Change the answers above to re-rank for your situation.
- Free plan available
- Covers: Newsletter, Automation, SMS
- small businessecommerce / online storesB2B / SaaS
- Free plan available
- Covers: Newsletter, Automation, Landing page
- small businessecommerce / online storescourse creators
- Free plan available
- Covers: Newsletter, Automation, Landing page
- creators & bloggerscourse creatorscoaches
- Free plan available
- Covers: Newsletter, Automation, SMS, Landing page
- ecommerce / online stores
- Free plan available
- Covers: Newsletter, Automation, Landing page
- small businessecommerce / online stores
- Free plan available
- Covers: Newsletter, Automation, Landing page
- small businesscreators & bloggerssolopreneurs & beginners
- Free plan available
- Covers: Newsletter, Automation, SMS, Landing page
- ecommerce / online stores
- From $9/mo
- Covers: Newsletter, Automation, Landing page
- small businessecommerce / online storescreators & bloggerssolopreneurs & beginners
- From $12/mo
- Covers: Newsletter, Automation, Landing page
- small businessnonprofitsevents
- From $15/mo
- Covers: Newsletter, Automation, Landing page
- small businesscreators & bloggerssolopreneurs & beginners
- From $19/mo
- Covers: Newsletter, Automation, Landing page
- ecommerce / online storesagenciesB2B / SaaS
- From $39/mo
- Covers: Newsletter, Automation, SMS
- ecommerce / online stores
No tool matches every filter — try relaxing the budget or the free-plan requirement.
The picks, side by side
| Tool | Free plan | Starts at | Priced options | Integrations | Best for | Visit site |
|---|---|---|---|---|---|---|
| Brevo (formerly Sendinblue) | ✓ | $9/mo | 3 | 150+ native (+ Zapier/Make) | small business ecommerce / online stores B2B / SaaS | Visit site → |
| GetResponse | ✓ | $19/mo | 3 | 170+ | small business ecommerce / online stores course creators | Visit site → |
| Kit (formerly ConvertKit) | ✓ | $39/mo | 2 | 100+ | creators & bloggers course creators coaches | Visit site → |
| Klaviyo | ✓ | $20/mo | 1 | 350+ | ecommerce / online stores | Visit site → |
| Mailchimp | ✓ | $13/mo | 3 | 300+ | small business ecommerce / online stores | Visit site → |
Sources: brevo.com/pricing, verified · getresponse.com/pricing, verified · kit.com/pricing, verified · klaviyo.com/pricing, verified · mailchimp.com/pricing/marketing, verified
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