Email Marketing price history: every tool's price trajectory
Quick verdict
As of 2026-07-08, ToolFit tracks dated entry-plan pricing for 12 email marketing tools. No tracked entry price has moved yet — we log every change from here, dated. Every figure is time-stamped from each vendor's own pricing page — original history a rival starting today cannot backfill.
As of 2026-07-08, ToolFit tracks dated entry-plan prices for 12 of the 12 email marketing tools we compare, each updated from the vendor's own pricing page. No tracked entry price has changed yet — every move from here is logged with the date we recorded it. 0% of tracked tools have raised their entry price so far in 2026 (0 up, 0 down).
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Every tool's price trajectory
Each row is one tool's entry (cheapest paid) plan, with the first and latest dated prices we recorded and the change between them. Click a column heading to sort.
| Tool | Entry plan | Tracked since | Latest | Change | Trend |
|---|---|---|---|---|---|
| ActiveCampaign | Starter | · $19/mo | · $19/mo | — | |
| AWeber | Lite | · $15/mo | · $15/mo | — | |
| Brevo (formerly Sendinblue) | Starter | · $9/mo | · $9/mo | — | |
| Constant Contact | Lite | · $12/mo | · $12/mo | — | |
| Drip | Drip | · $39/mo | · $39/mo | — | |
| GetResponse | Starter | · $19/mo | · $19/mo | — | |
| Kit (formerly ConvertKit) | Creator | · $33/mo | · $33/mo | — | |
| Klaviyo | · $20/mo | · $20/mo | — | ||
| Mailchimp | Essentials | · $13/mo | · $13/mo | — | |
| MailerLite | Growing Business | · $12/mo | · $12/mo | — | |
| Moosend | Pro | · $9/mo | · $9/mo | — | |
| Omnisend | Standard | · $16/mo | · $16/mo | — |
Sources: activecampaign.com/pricing, verified · aweber.com/pricing.htm, verified · brevo.com/pricing, verified · constantcontact.com/pricing, verified · drip.com/pricing, verified · getresponse.com/pricing, verified · kit.com/pricing, verified · klaviyo.com/pricing, verified · mailchimp.com/pricing/marketing, verified · mailerlite.com/pricing, verified · moosend.com/pricing, verified · omnisend.com/pricing, verified
See full pricing
- ActiveCampaign pricing
- AWeber pricing
- Brevo (formerly Sendinblue) pricing
- Constant Contact pricing
- Drip pricing
- GetResponse pricing
- Kit (formerly ConvertKit) pricing
- Klaviyo pricing
- Mailchimp pricing
- MailerLite pricing
- Moosend pricing
- Omnisend pricing
- Compare all email marketing tools
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