MailerLite vs AWeber
Quick verdict
As of 2026-07-08, MailerLite is the cheaper email marketing tool, starting at $12/mo versus AWeber at $15/mo. That's $3/mo less on the entry plan. Both offer a free plan. MailerLite has 4 plans; AWeber has 4 plans. MailerLite's entry plan covers from 500 subscribers; AWeber's covers from 500 subscribers.
MailerLite starts at $12/mo and has a free plan. AWeber starts at $15/mo and has a free plan.
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Against the $15.5/mo median entry price across the 12 tools we track, MailerLite's $12/mo is 23% below and AWeber's $15/mo is 3% below. 8 of 12 email marketing tools include a free plan.
| MailerLite | AWeber | |
|---|---|---|
| Starts at | $12/mo | $15/mo |
| Free plan | ✓ | ✓ |
| Paid plans | 2 | 3 |
| Pricing model | per contacts | per contacts |
| Automation | ✓ | ✓ |
| CRM | ✗ | ✗ |
| SMS | ✗ | ✗ |
| Ecommerce | Sell digital products & subscriptions; Shopify/WooCommerce/Stripe; product blocks; revenue tracking | Sell via Stripe; dynamic product content. No deep cart recovery. |
| Entry plan limit | from 500 subscribers | from 500 subscribers |
| Integrations | 130+ native (Zapier bridges 5,000+) | hundreds (~750+ cited via native + Zapier) |
| Visit site | Visit site → | Visit site → |
Sources: mailerlite.com/pricing, verified · aweber.com/pricing.htm, verified
MailerLite — pros & cons
Pros
- Excellent price-to-feature ratio (from $12/mo)
- Modern intuitive UI, useful free plan
- Website builder, landing pages, digital-product sales
- Custom HTML + drag-drop editors
Cons
- No native SMS
- No CRM/webinars
- Free plan capped at only 250 subs
- Strict manual account approval delays onboarding
AWeber — pros & cons
Pros
- Most generous truly-free plan (500 subs)
- Beginner-friendly, strong 24/7 support
- Solid deliverability track record
- Canva in editor
Cons
- No native SMS/webinars
- Basic automation vs ActiveCampaign/GetResponse
- No real CRM
- Dated interface
Frequently asked questions
Is MailerLite or AWeber cheaper?
MailerLite is cheaper to start. MailerLite begins at $12/mo and AWeber at $15/mo on their entry paid plans, a gap of $3/mo per month. Both usually bill less on an annual plan, so weigh yearly pricing before deciding. Every figure comes straight from our maintained, dated dataset, verified on 2026-07-08.
Does MailerLite or AWeber have a free plan?
MailerLite has a free plan and AWeber has a free plan. Both let you start for free, so you can trial each before paying for higher limits. Every figure comes straight from our maintained, dated dataset, verified on 2026-07-08. We source it from each vendor's own pricing page, not a paid placement.
Which has more features, MailerLite or AWeber?
MailerLite supports 2 of the 5 core features we compare and AWeber supports 2, so the two are evenly matched on breadth. Choose on the specific capabilities — automation, CRM, SMS, ecommerce, or landing pages — that matter most for how you plan to send.
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