MailerLite vs GetResponse
Quick verdict
As of 2026-07-08, MailerLite is the cheaper email marketing tool, starting at $12/mo versus GetResponse at $19/mo. That's $7/mo less on the entry plan. Both offer a free plan. MailerLite has 4 plans; GetResponse has 4 plans. MailerLite's entry plan covers from 500 subscribers; GetResponse's covers 1,000 contacts.
MailerLite starts at $12/mo and has a free plan. GetResponse starts at $19/mo and has a free plan.
ToolFit may earn a commission when you sign up through some links on this page, at no extra cost to you. This never affects our rankings — those come straight from the dataset. Full affiliate disclosure.
Against the $15.5/mo median entry price across the 12 tools we track, MailerLite's $12/mo is 23% below and GetResponse's $19/mo is 23% above. 8 of 12 email marketing tools include a free plan.
| MailerLite | GetResponse | |
|---|---|---|
| Starts at | $12/mo | $19/mo |
| Free plan | ✓ | ✓ |
| Paid plans | 2 | 3 |
| Pricing model | per contacts | per contacts |
| Automation | ✓ | ✓ |
| CRM | ✗ | ✗ |
| SMS | ✗ | Enterprise/MAX only |
| Ecommerce | Sell digital products & subscriptions; Shopify/WooCommerce/Stripe; product blocks; revenue tracking | Abandoned cart, product recs, promo codes, Shopify/WooCommerce/Magento |
| Entry plan limit | from 500 subscribers | 1,000 contacts |
| Integrations | 130+ native (Zapier bridges 5,000+) | 170+ |
| Visit site | Visit site → | Visit site → |
Sources: mailerlite.com/pricing, verified · getresponse.com/pricing, verified
MailerLite — pros & cons
Pros
- Excellent price-to-feature ratio (from $12/mo)
- Modern intuitive UI, useful free plan
- Website builder, landing pages, digital-product sales
- Custom HTML + drag-drop editors
Cons
- No native SMS
- No CRM/webinars
- Free plan capped at only 250 subs
- Strict manual account approval delays onboarding
GetResponse — pros & cons
Pros
- Genuinely all-in-one (email, automation, pages, webinars, courses)
- Built-in webinars unusual and valuable
- Free plan up to 500 contacts
- Strong funnel tooling
Cons
- SMS/dedicated IP behind custom Enterprise
- Steeper learning curve
- AI capped on Starter
- No true CRM
Frequently asked questions
Is MailerLite or GetResponse cheaper?
MailerLite is cheaper to start. MailerLite begins at $12/mo and GetResponse at $19/mo on their entry paid plans, a gap of $7/mo per month. Both usually bill less on an annual plan, so weigh yearly pricing before deciding. Every figure comes straight from our maintained, dated dataset, verified on 2026-07-08.
Does MailerLite or GetResponse have a free plan?
MailerLite has a free plan and GetResponse has a free plan. Both let you start for free, so you can trial each before paying for higher limits. Every figure comes straight from our maintained, dated dataset, verified on 2026-07-08. We source it from each vendor's own pricing page, not a paid placement.
Which has more features, MailerLite or GetResponse?
MailerLite supports 2 of the 5 core features we compare and GetResponse supports 2, so the two are evenly matched on breadth. Choose on the specific capabilities — automation, CRM, SMS, ecommerce, or landing pages — that matter most for how you plan to send.
Get notified when prices change
We track email-marketing pricing daily. Get an email the moment a tool's price changes — no spam, unsubscribe anytime.