Email Marketing for ecommerce & online stores
Quick verdict
As of 2026-07-08, the best email marketing tool for ecommerce & online stores is GetResponse. It starts at $19/mo and has a free plan. It leads because full automation support. We ranked 6 tools on the features that matter for ecommerce & online stores.
Online stores live on behaviour-triggered automation — abandoned-cart, browse and post-purchase flows tied to store data — far more than on a cheap entry price. These picks are ranked on automation depth, ecommerce integrations, and revenue-driving features.
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Our top pick for ecommerce & online stores is GetResponse — GetResponse starts at $19/mo and has a free plan.
| Tool | Free plan | Starts at | Paid plans | Integrations | Best for | Visit site |
|---|---|---|---|---|---|---|
| GetResponse | ✓ | $19/mo | 3 | 170+ | small business ecommerce / online stores course creators | Visit site → |
| Omnisend | ✓ | $16/mo | 2 | 200+ | ecommerce / online stores | Visit site → |
| Brevo (formerly Sendinblue) | ✓ | $9/mo | 2 | 150+ native (+ Zapier/Make) | small business ecommerce / online stores B2B / SaaS | Visit site → |
| Klaviyo | ✓ | $20/mo | 2 | 350+ | ecommerce / online stores | Visit site → |
| Mailchimp | ✓ | $13/mo | 3 | 300+ | small business ecommerce / online stores | Visit site → |
| Moosend | ✗ | $9/mo | 1 | — | small business ecommerce / online stores creators & bloggers solopreneurs & beginners | Visit site → |
Sources: getresponse.com/pricing, verified · omnisend.com/pricing, verified · brevo.com/pricing, verified · klaviyo.com/pricing, verified · mailchimp.com/pricing/marketing, verified · moosend.com/pricing, verified
Why GetResponse for ecommerce & online stores
- Full automation support
- E-commerce on higher tiers
- Tagged for ecommerce & online stores
- Has a free plan to start
See full pricing
- GetResponse pricing
- Omnisend pricing
- Brevo (formerly Sendinblue) pricing
- Klaviyo pricing
- Mailchimp pricing
- Moosend pricing
- Compare all email marketing tools
Frequently asked questions
What is the best email marketing tool for ecommerce & online stores?
Our top pick for ecommerce & online stores is GetResponse. It starts at $19/mo and includes a free plan, and we rank it first among the 6 email marketing tools that fit ecommerce & online stores on price and the features ecommerce & online stores teams rely on most.
Is there a free email marketing option for ecommerce & online stores?
Yes. 5 of the 6 email marketing tools we recommend for ecommerce & online stores offer a free plan, including GetResponse, Omnisend. A free plan is a low-risk way to trial ecommerce & online stores email marketing before committing to a paid tier as your list grows.
How much do email marketing tools for ecommerce & online stores cost?
Email marketing tools for ecommerce & online stores range from $9/mo to $20/mo on their entry paid plans. The most affordable pick that fits ecommerce & online stores is Brevo (formerly Sendinblue) at $9/mo, and most bill cheaper on an annual plan than month to month.
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